Shanghai Alice Reprise Issues Statement on Generative AI Use in “Touhou Koumakyou: New Classic”—Used Some AI Features Built into Production Tools

We’ve heard “a variety of opinions” from users regarding the use of generative AI.

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Shanghai Alice Reprise Issues Statement on the Use of Generative AI in the Production of “Touhou Koumakyou: New Classic”—Partially Utilized AI Features Built into Production Tools
Shanghai Alice Reprise Issues Statement on the Use of Generative AI in the Production of “Touhou Koumakyou: New Classic”—Partially Utilized AI Features Built into Production Tools
  • Shanghai Alice Reprise Issues Statement on the Use of Generative AI in the Production of “Touhou Koumakyou: New Classic”—Partially Utilized AI Features Built into Production Tools
  • Shanghai Alice Reprise Issues Statement on the Use of Generative AI in the Production of
  • Shanghai Alice Reprise Issues Statement on the Use of Generative AI in the Production of “Touhou Koumakyou: New Classic”—Partially Utilized AI Features Built into Production Tools
  • Shanghai Alice Reprise Issues Statement on the Use of Generative AI in the Production of “Touhou Koumakyou: New Classic” — Partial Use of AI Features Built into Production Tools

Shanghai Alice Reprise has issued a statement on its official X account regarding the use of generative AI in the production of *Touhou Hongmaikyo: New Classic ~ the Embodiment of Scarlet Devil.*Released on September 10, this vertical-scrolling bullet hell shooter is a modern reimagining of the Classic version originally released in 2002.

The “Overwhelmingly Well-Received” Remake of *Touhou Koumakyou*

This vertical bullet hell shooter is a remake by Shanghai Alice Reprise of *Touhou Koumakyou: ~ the Embodiment of Scarlet Devil.*, originally released by Shanghai Alice Gengaku-dan in 2002.In addition to high-resolution graphics, redesigned pixel art, and the implementation of new modes, all BGM tracks have reportedly been self-arranged by ZUN.



Released on September 10 by Alliance Arts for PS5, Nintendo Switch 2, Nintendo Switch, and Windows (Steam), this title garnered over 1,700 Steam reviews in less than half a day, earning an “Overwhelmingly Positive” rating.As of the time of this article’s writing (September 17), the game has 3,743 Steam reviews and continues to hold an “Overwhelmingly Positive” rating.



Statement on the Use of Generative AI in Production

Shanghai Alice Reprise, the developer behind this title, released a statement on its official X account, noting that it had received “various feedback” from users regarding the use of generative AI in production.On the Steam store forum, posts questioning whether AI was used for high-resolution rendering had appeared even before the game’s release, and as of this writing, 118 comments have been posted.

In the statement, the studio explained that while the game uses commercially available assets, it also makes partial use of AI features built into production tools. Furthermore, they stated, “On top of that, we have refined the game by hand, while carefully preserving the atmosphere of the original work.”


*Touhou Houmakyō: New Classic ~ the Embodiment of Scarlet Devil.* is available exclusively as a bundle that includes the Classic version and is currently on sale forPS5, Nintendo Switch 2, Nintendo Switch, and Windows (Steam).


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By いわし